Operational clarity. Execution that works. Built to scale.
I partner with founders and leadership teams to build, fix, and scale the parts of your business that actually make it run so you can stop being the bottleneck and start leading the way forward.
Whether you're launching something new or cleaning up what's already in motion, here's what I bring to the table.
Choose Your Level of Support
Entry Point - Operations Audit
Tier 3 - Fractional Ops Leadership
Tier 3 - Fractional Ops Leadership
Deep dive assessment of current operations
Investment: $
Duration: ~2-3 weeks
Time Commitment: Starting at ~20 hours total
What You Get
- Comprehensive operations audit report
- Current state assessment with gaps identified
- Prioritized 90-day roadmap
- 60-minute presentation of findings
- Recommendations for immediate vs. long-term fixes
Perfect For
- Companies unsure where to start
- Preparing for fundraising or acquisition
- Need objective assessment of operations
- Want to test working together before larger commitment
- Budget-conscious exploration
Right For You If
You need clarity on what to fix first and a roadmap to get there. You want expert diagnosis before committing to a larger engagement.
Tier 3 - Fractional Ops Leadership
Tier 3 - Fractional Ops Leadership
Tier 3 - Fractional Ops Leadership
Execution-focused operational leadership for growing brands
Investment: $$
Duration: 3–6 months minimum Time Commitment: Starting at about 35 hours/month
What You Get
- Weekly operating cadence and execution oversight
- 3PL and vendor coordination and management
- KPI tracking and operational reporting
- Process documentation and operational playbook development
- Hands-on problem-solving for day-to-day ops issues
Perfect For
- Early-stage brands that have outgrown the audit phase
- Need real operational leadership, not just strategic advice
- Operations require consistent oversight but not a full-time COO
- Growing pains around fulfillment, vendors, or cross-functional coordination
- Ready for structure but not yet ready for 80+ hours/month of support
Right For You If
You've identified what needs to get done, now you need someone in the trenches making sure it actually happens. This is the step between a diagnostic and bringing on a full fractional COO: consistent, execution-focused ops leadership to keep your business moving.
Tier 2 - Fractional COO Lite
Tier 3 - Fractional Ops Leadership
Tier 1 - Fractional COO Partnership
Part-time operational leadership & execution support
Investment: $$$
Duration: 3-6 months minimum
Time Commitment: Starting at about 70 hours/month
What You Get
- Weekly status updates
- Bi-weekly 1:1 sync meetings
- Monthly executive summaries
- Operational playbook development
- Team coordination and project management
- Process documentation and KPI tracking
- Vendor/partner management support
Perfect For
- $5M-25M revenue, scaling quickly
- Founder stretched thin on operations
- Cross-functional coordination breaking down
- Need processes but not ready for full-time COO
- Recently raised capital, need to professionalize
Right For You If
Your operations are holding back growth but you're not ready for a full-time COO. You need consistent leadership to build structure without breaking the bank.
Tier 1 - Fractional COO Partnership
Tier 1 - Fractional COO Partnership
Tier 1 - Fractional COO Partnership
Full operational ownership & embedded leadership
Investment: $$$$
Duration: 6-12 months minimum
Time Commitment: Starting at about 110 hours/month
What You Get
Everything in Fractional COO Lite, PLUS:
- Daily operational oversight
- P&L ownership and financial planning
- Team hiring, development, and management
- Board-ready reporting
- Cross-functional leadership
- Strategic planning and execution
- Crisis management and problem-solving
Perfect For
- $10M-50M revenue or rapid growth trajectory
- Operations are mission-critical bottleneck
- Founder needs to focus on revenue/strategy
- Preparing for next funding round
- Building toward acquisition or exit
- Need full operational transformation
Right For You If
Operations have become too complex for the founder to manage. You need someone to own the entire operational function so you can focus on what only you can do.
Project Based - Operational Sprint
Tier 1 - Fractional COO Partnership
Project Based - Operational Sprint
90-day intensive project with specific deliverables
Investment: $$$$
Duration: 90 days (3 months)
Time Commitment: 30-40 hours/week
What You Get
- Project kickoff and scoping
- Weekly progress updates
- Midpoint review and adjustment
- Specific deliverable completed (see examples below)
- Complete documentation and handoff
- Team training on new systems/processes
- 30-day post-project support
Example Sprint Projects
- Product Launch: Full operational buildout for new product line or brand extension
- Market Expansion: State launch execution, licensing, distribution setup
- Store Opening: End-to-end retail launch (pop-up or permanent location)
- 3PL Network Setup: Multi-country fulfillment infrastructure
- Shopify Buildout: Complete DTC e-commerce operations
- Supply Chain Optimization: Vendor consolidation, cost reduction, process improvement
Perfect For
- Specific operational crisis or opportunity
- Pre-launch build (new brand, new market)
- System migration or implementation
- Supply chain overhaul needed
- Acquisition integration
Right For You If
You have a specific operational challenge with a clear start and end. You need deep expertise applied intensively to solve a particular problem quickly.
No two CPG businesses operate the same way.
Every engagement starts with understanding your unique operations, growth stage, and challenges. We tailor the scope and deliverables to fit your business, not a one-size-fits-all template. Whether you need hands-on execution support or strategic oversight, we build the engagement around what will actually work.
How We'll Work Together
1. Discovery Call
We'll discuss your biggest operational challenges, timeline, and budget to see if there's a fit.
2. Deep Dive or Audit
Depending on your needs, we'll either do a 60-minute deep dive (free) or a paid Operations Audit to assess your situation thoroughly.
3. Proposal & Agreement
I'll send a detailed proposal with scope, timeline, deliverables, and investment. Once you sign, we schedule kickoff.
4. Kickoff & Execution
We'll align on priorities, set up communication cadence, and I'll get to work building what you need.
Frequently Asked Questions
I specialize in high-growth consumer brands across cannabis, CPG, DTC e-commerce, fashion, and lifestyle. My sweet spot is companies doing $5M-50M in revenue that are scaling operations to match growth.
A full-time COO costs $200K-400K+ annually with benefits and equity. My fractional services give you experienced operational leadership at a fraction of the cost, with the flexibility to scale up or down as needs change. You also get someone who's actively operating other businesses, so I bring current, real-world experience, not theory.
Absolutely. Most clients start with an Operations Audit or Advisory engagement and expand to Fractional COO as needs grow. I design services to naturally progress with your business.
I work with companies at different stages. If you're pre-revenue or under $3M annually, an Operational Sprint or Advisory engagement usually makes the most sense. Once you're doing $5M+, Fractional COO services become more relevant.
We can expand your engagement at a prorated rate, or run parallel Operational Sprints for specific urgent projects. I'm flexible based on your needs, but I intentionally cap my fractional client load at 2-3 to ensure quality.
I'm based in both Los Angeles and Nashville, and work primarily remotely, but can travel for kickoffs, key meetings, or critical projects. Travel expenses are billed separately.
All engagements have a 30-60 day cancellation notice period. That said, I'm selective about who I work with. The discovery process is designed to ensure fit on both sides before we commit.
This website uses cookies.
We use cookies to analyze website traffic and optimize your website experience. By accepting our use of cookies, your data will be aggregated with all other user data.